With COVID-19 and Brexit, the hospitality industry has faced hard hitting changes over the past 12 months. Restaurants, bars and cafes have endured extended lockdowns, reallocation of workers and significant operational adjustments.
In a year that has been unlike any other, CODE, a community for hospitality professionals, has conducted their third annual Happiness in Hospitality survey.* The annual report compiled from over 600 survey respondents with 48 different nationalities explores topics around the ongoing trials faced by businesses and employees, including the impact of COVID-19, plans for recovery, the Brexit effect and much more.
Since Coople’s UK launch in 2016, we have supported the hospitality industry in connecting thousands of ambitious companies with skilled flexible workers. Over the past year, we continued investing in our digital platform to be ready when lockdown gets lifted. We know that it is more important than ever for hospitality businesses to manage their staffing costs and risk, while providing opportunities to all the hospitality professionals who are ready to return to their much loved industry once more.
“Every year, we publish our Happiness in Hospitality survey looking at the qualitative aspects of working in hospitality. Despite the past 12 months being the toughest our industry has ever experienced, we still felt it imperative to highlight what has happened as well as focus on how we can evolve and grow as an industry. Our collaboration with Coople has not only helped us produce this report, but to also gather valuable insight into their expertise around flexible working and people. ” – Adam Hyman, CODE Founder
What can you learn from the latest report?
- 73% of survey respondents would still recommend hospitality as a career
- 76% of respondents either agree or strongly agree on pursuing more flexible working patterns as a result of COVID-19
- 41% of respondents stated that they are more likely to consider short-term work as hospitality professionals look to diversify their skillsets
- 53% of respondents agree or strongly agree that their workforce is prepared for Brexit, but the pandemic might have overshadowed the effects of it. Only once hiring restarts will we know how Brexit and the new rules for EU workers truly impact staff planning
With less than a month to go until hospitality begins to re-open, what does the future hold for the industry and how can you best prepare? Read the full report below.
*Survey responses were collected in October & November 2020.