How to hire promotion staff
Hire flexible promotion staff to support your business with Coople. To help you find the right candidates for your team, we’ve provided a customisable event promoter job description template below.
A clear, informative event promoter job description is key to hiring the right candidates for your team. Providing essential details, such as event promoter skills and responsibilities, helps candidates to determine whether they’re a good fit for the role. This will help to filter out unsuitable candidates and speed up the recruitment process.
What responsibilities should you include in your event promoter job description?
For example:
- Making outbound phone calls and drafting community website posts to aid promotional activities.
- Familiarising yourself with the relevant details of each event, including scheduling and pricing.
- Answering event-related queries from existing and potential customers.
- Provide all the needed information on promoted events and services.
- Scheduling and posting events on social media sites, such as Facebook, Instagram and Twitter.
- Distributing promotional flyers and putting up posters.
- Installing booths or promotional stands.
- Assisting in the development or mailing of public relations materials.
- Creating event proposals which fit client requirements and presenting proposals by deadline.
- Monitoring event attendance rates (expected versus target attendance) to report on the success of the events.
Which skills should you include in your event promoter job description?
To ensure you find the best candidates, you will need to highlight the skills and experience you are looking for in your event promoter job description. If no specific experience is required, you should still say, for example:
- No previous experience needed.
- Strong initiative and enthusiasm with a great can-do attitude.
- Excellent networking and sales skills.
- Top-notch interpersonal, networking and negotiation abilities.
- Ability to stand for extended periods.
- High quality public speaking skills.
If specific experience is required, please state what you need. For example:
- 1 year+ experience in events, advertising or marketing industry.
- Previous work experience as a promoter.
- Proven track record of successful promotions.
What candidates should expect and prepare for at your business
It’s a good idea to outline what candidates can expect and how they can best prepare in your event promoter job description. This could include:
- Specific uniform requirements and whether or not uniform will be provided.
- Knowledge or expertise surrounding the business, and whether training will be required before starting.
Providing job details helps to make sure only the right candidates apply. This will save you time when hiring promotion staff. More importantly, when you give our candidates all the details they need to prepare, they will be able to better support your business.
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