Case studies

In this section you will find a collection of recruitment strategies used by the clients of Coople. Discover how companies in the UK use Coople to solve their staffing issues. Hiring flexible workers to complete a team and face the fluctuation in peaks and demand; keeping a pool of favourite workers to help in case of internal absences; testing the performance of flexible workers before deciding to hire them full time; these are among the most effective hiring strategies our clients have set in place with Coople.

Get inspired by the success big and smaller clients meet by using Coople as a recruitment solution for their company and managing their internal and external staff.


How Four Seasons maximised their revenue with flexible, skilled banquet staff

How Four Seasons maximised their revenue with flexible, skilled banquet staff

Four Seasons are an international luxury hotel and resorts company who required skilled banquet staff to maximise revenue. Using Coople, Four Seasons were able to quickly find and hire experienced banquet waiters, runners and servers to meet high guest expectations.

How did Coople help Four Seasons to find the right, skilled banquet staff?

Using Coople’s unique algorithm, Four Seasons’ were able to match their job specifications with highly skilled banquet waiters with the right experience. Four Seasons’ then reviewed candidate profiles based on CVs and ratings before hiring, allowing shifts to be filled quickly on-demand.

The challenge

  • Ensuring staffing levels are correct to optimise overheads
  • Finding skilled banquet staff with the right level of experience

The solution

Four Seasons embraced the Coople platform to find up to 30 highly skilled banquet waiters, runners and servers per event. They were able to post jobs and instantly access thousands of suitable, fully-vetted professional flexible worker profiles. Four Seasons maximised revenue by matching their staffing level to their demand. This is how they did it:

Job publication: Four Seasons used the simple in-app job creator to create and post jobs in minutes. They selected the wage, role and experience they required, as well as the number of banquet staff needed.

Matching and reviewing: the job was automatically matched with qualified workers via the Coople algorithm. The workers applied and Four Seasons reviewed the applications based on their CV and star ratings before hiring.

Confirmation of hours: once the job was completed, Four Seasons reviewed and approved the hours. Next, the platform took care of all the administration and payroll. Four Seasons were then able to add their best temporary banquet staff to their ‘favourites’ pool for future shifts.

The results

Fully vetted workers: sourced up to 30 highly skilled banquet staff per event, filling shifts quickly

Maximised revenue: matched staff to demand, allowing for maximised revenue

High quality candidates: the Coople platform’s mutual rating system allowed Four Seasons to find the best rated, qualified candidates with relevant skills and experience

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How flexible staffing helped Hema find skilled retail workers at short notice

How flexible staffing helped Hema find skilled retail workers at short notice

Hema are a popular variety store with nine locations in London. Due to the busy nature of their locations, they regularly require skilled retail workers to ensure their stores are well stocked and that customers are served quickly. As a result of peaks in demand and absenteeism, finding the right staff at short notice can be a particular challenge.

How did Coople help Hema find skilled retail staff?

When faced with sudden peaks in demand, Hema needed a reliable and responsive staffing solution. Through Coople, Hema was able to access thousands of skilled retail workers who they could hire quickly across multiple locations. As an added bonus, they were able create pools of ‘favourite’ retail staff to rely on during peak periods and cover any absences.

The challenge

  • Overcoming lost revenue due to understaffing and last minute absences
  • Finding reliable, skilled retail workers with experience
  • Reacting quickly to peaks in demand

The solution

Hema used the Coople platform to resolve their staffing challenges. They were able to quickly create and publish jobs to find the right, skilled retail workers at short notice. Here’s what the process looked like:

Job publication: Hema used the in-app job creator to quickly create and post jobs in minutes. They were able to set the hourly wage, job profiles and experience they required.

Matching and reviewing: Coople’s unique algorithm matched the job with thousands of suitable workers. Hema were then able to review the applicants and hire them based on their CV and star ratings from other employers.

Confirmation of hours: once the job was completed, Hema reviewed and confirmed the hours. Afterwards, the Coople platform handled all of the administration and payroll. Hema were then able to add their best, temporary workers to their ‘favourites’ pool for future shifts.

The results

Fast delivery: successfully found and hired dedicated staff to cover last-minute demand and absences across multiple locations

Maximised profit: increased revenue by adjusting the team in real-time to match fluctuating demand

Fully vetted, professional workforce: built a strong pool of reliable, skilled retail staff to rely on for future shifts

Want to know how we can help your business find the right retail staff?

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How Pergola overcame weather-dependent demand with flexible hospitality staff

How Pergola overcame weather-dependent demand with flexible hospitality staff

Pergola Paddington, one of the largest outdoor venues in London, often experiences fluctuating demand due to the weather. During sunny weather, demand can double within hours. Therefore, responsive staffing offers them the flexibility they need to scale their team up and down quickly. With the help of Coople, Pergola were able to successfully find the flexible hospitality staff they needed. This meant that they were able to ensure quality customer service, without expensive administration and payroll fees.

How Coople helped Pergola find skilled, flexible hospitality staff

With Coople, Pergola were able to ensure that sales were not capped and that labour costs were tightly controlled to protect budgets, all while providing customers with a quality guest experience. Pergola were also able to build a pool of ‘favourite’ flexible hospitality workers to rely on as an extension to their core team.

The challenge

  • Managing staffing levels at short notice in line with demand, which is heavily influenced by the weather
  • Ensuring a positive customer experience
  • Hiring high-quality, flexible hospitality staff across a range of job profiles, including bartenders, barbacks, floor staff, hosts, runners and toilet attendants

The solution

For the past few years, Pergola Paddington has hired flexible staff to keep tight control of their labour costs, maximise their revenue and provide first class customer satisfaction. Even during their busiest periods they can manage their staffing levels easily. This is how Pergola overcame demand challenges:

Job publication: Pergola selected the wage, role and experience they needed. Afterwards, they were able to publish jobs in minutes.

Matching and reviewing: the Coople algorithm then matched and returned the best suited workers. Pergola were able to review the applicants based on their CV and star rating before hiring.

Confirmation of hours: once the job was completed, Pergola reviewed the hours and added their best workers to their ‘favourites’ pool. Afterwards, the Coople platform handled all the administration and payroll.

The results

Last minute, professional staff: hired up to 10 professional, flexible hospitality staff across multiple job profiles at short notice on sunny days

Reliable workers: successfully built a pool of reliable ‘favourite’ workers over the past two years as an extension to their core team

Time and cost efficiency: large amount of time saved on recruiting and the ability to flex their workforce as required.

What Pergola think of us:

“Coople have supported our sites with seasonal staff for almost two years. Qualified seasonal staff can be difficult to find in London, but we have been impressed with the high-quality of flexible hospitality workers hired. Coople have been great, providing us the extra help needed to ensure we’re always covered during our super busy spring and summer period. The platform is very easy to use, the staff are flexible, and our pool of favourite workers gladly pick up extra shifts when we really need them.”

Aleksandr Nikolajev, General Manager

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How Five Star Catering found large quantities of the best workers

How Five Star Catering found large quantities of the best workers

Coople helped Five Star Catering find and hire large numbers of cashiers and baristas for their festivals and events. Coople’s mutual rating system made it simple for them to find the best workers efficiently.

How did Coople help Five Star Catering find large numbers of suitable workers?

The unique Coople algorithm made it easy for Five Star Catering to find the large numbers of workers their events required. Coople’s algorithm instantly matched the job requirements with workers who had the right skills and experience. Five Star Catering then used the mutual rating system to find the best candidates for their variety of jobs.

The challenge

  • Finding and hiring large groups of experienced cashiers and baristas to support their operations
  • Remaining as commercially competitive as possible during festivals and events

The solution

Five Star Catering embraced the Coople platform to find up to 120 skilled and suitable workers per event. With Coople’s unique algorithm, they were able to post a job and quickly match with thousands of suitable, fully-vetted worker profiles. Their hiring process was easy, effective, and gave them the ability to find large numbers of workers and remain commercially competitive during their events. This is what the process looked like:

Job publication: Five Star Catering used the simple in-app job creator to create and post jobs in minutes. They selected the wage, role and experience they required, as well as the number of workers needed.

Matching and reviewing: the job was automatically matched with qualified workers via the Coople algorithm. The workers were able to apply and Five Star Catering reviewed the applicants based on their CV and star ratings before hiring them.

Confirmation of hours: once the job was completed, Five Star Catering reviewed and approved the hours. Next, the platform took care of all the administration and payroll. Five Star Catering were then able to add their best temporary workers to their own ‘favourites’ pool for future shifts.

The results

Fully vetted workers: Coople provided up to 120 skilled cashiers and baristas per event.

High quality candidates: The Coople platform’s mutual rating system allowed Five Star Catering to find large numbers of the best qualified candidates with relevant skills and experience.

Time and cost efficiency: large amount of time saved on recruiting and the ability to flex their workforce as required.

Want to know how we can help your business?

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How Restaurant Associates increased their revenue after partnering with Coople

How Restaurant Associates increased their revenue after partnering with Coople

Coople partnered with Restaurant Associates, one of London’s leading contract caterers, to provide high quality customer service to reflect favourably on their client’s brand. Restaurant Associates were able to increase their revenue after hiring highly experienced, reliable waiters and waitresses on a consistent basis.

How did Coople help increase Restaurant Associates revenue?

Restaurant Associates used Coople’s intuitive platform to find and hire flexible hospitality workers who provided high quality customer service. They used Coople’s mutual rating system to find and hire exceptional candidates. Afterwards, they built a pool of ‘favourite’ workers to consistently and reliably meet their client’s high expectations.

As a result, Restaurant Associates flexible staff were capable of upholding the brand’s reputation and inspiring confidence in their clients. Within the first two months of partnership with Coople, they saw a 33% increase in revenue, with continuous growth since.

The challenge

  • Restaurant Associates high-profile client had very strict criteria for flexible staff
  • To meet their client’s high expectations of customer service, consistency and quality were paramount for both skills and attitude of workers

The solution

Restaurant Associates used the Coople platform to find high quality workers who were consistently well skilled and displayed a good attitude at work. Thanks to Coople’s large pool of quality, flexible workers, they were able to build an entire pool of ‘favourite’ workers they could rely on. As a result, Restaurant Associates gained quick access to quality staff across a variety of job profiles. This is what the process looked like:

Job publication: Restaurant Associates used the simple in-app job creator to create and post jobs in minutes. They selected the wage, role and experience they required, as well as the number of workers needed.

Matching and reviewing: the job was automatically matched with qualified workers via the Coople algorithm. The workers were able to apply and Restaurant Associates reviewed the applicants based on their CV and star ratings before hiring them.

Confirmation of hours: once the job was completed, Restaurant Associates reviewed the hours. Next, the platform took care of all the administration and payroll. Restaurant Associates were then able to add their best temporary workers to their own ‘favourites’ pool for future shifts.

The results

Fully trained workers: created a ‘favourites’ pool of flexible staff capable of upholding the brand’s reputation and inspiring confidence in their client.

Time and cost efficiency: utilised Coople’s mutual rating system to find and hire exceptional candidates promptly.

Increased revenue: resulted in a 33% increase in revenue during the first two months of the partnership with Coople, and continuous growth since then.

What Restaurant Associates think of us:

“Coople is great for the way that they have approached staffing. Their technology gives control and transparency to an otherwise difficult to control, ambiguous industry. We’ve been able to create a pool of our favourite Cooplers which is focused on high calibre professionals with the right personalities in the right places and the right faces who want to work with us. During busy periods Coople will organise check-ins with the staff and make sure things are running as smooth as possible to mitigate as much risk as possible to us as the client.”

Stephen Shirley – General Manager, Restaurant Associates

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Helping Tobacco Dock consistently source a large team of events staff

Helping Tobacco Dock consistently source a large team of events staff

Tobacco Dock, a large premier event space in London, needed to build a large team of regular staff for their events. With the help of Coople, Tobacco Dock were able to reliably and consistently source high quality, trained workers from their favourites pool for each event.

How did Coople help Tobacco Dock find quality, trained event staff?

Tobacco Dock aims to deliver the most compelling, memorable and effective events. Using the Coople platform, Tobacco Dock were able to find and hire highly experienced workers across multiple job profiles to support their events team.

With thousands of professional, flexible workers available on-demand, Coople’s algorithm instantly matched Tobacco Dock’s job requirements with workers with the right skills and industry experience. Using Coople’s intuitive platform, Tobacco Dock were able to manage their workers by creating groups of favourites. This allowed them to hire directly and build long-term relationships with the best performers.

The challenge

  • Overcoming loss of valuable time spent training managerial staff on operations, in addition to wider team training on health and safety at the venue
  • Ensuring events were smoothly executed by a powerful team of trained, site-experienced and knowledgeable workers

The solution

By working with Europe’s largest online staffing platform, Tobacco Dock instantly tapped into a pool of over 100,000 flexible workers to fulfil their training requirements and support their event operations. This enabled them to build up two pools of highly skilled, trained favourite workers – Team Leaders & Supervisors and generic staff. Tobacco Dock relied on these workers to ensure consistently high levels of service across all events. As a result, Tobacco Dock hired 40-150 trained workers per event, covering up to three events per day in different areas. To meet Tobacco Dock’s rigorous health and safety procedures, all team members required a certain level of training. This was undertaken by Coople, providing Tobacco Dock with the utmost hiring confidence. This is what the process looked like:

Job publication: Tobacco Dock used the simple in-app job creator to create and post jobs in minutes. They selected the wage, role and experience they required, as well as the number of workers needed.​

Matching and reviewing: the job was automatically matched with qualified workers via the Coople algorithm. The workers were able to apply and Tobacco Dock reviewed the applicants based on their CV and star ratings before hiring them.

Confirmation of hours: once the job was completed, Tobacco Dock reviewed the hours. Next, the platform took care of all the administration and payroll. Tobacco Dock were then able to add their best temporary workers to their own ‘favourites’ pool, allowing them to re-hire readily trained staff with ease.

The results

Fully trained workers: built a powerful team of fully trained, site experienced workers to support event operations.

Time and cost efficiency: significantly reduced time spent on training and hiring staff, allowing for greater team productivity and reduced cost-per-hire.

Full control over team management: successfully built a pool of reliable ‘favourites’ to re-hire for future shifts, significantly reducing time-to-hire.

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